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Research Project Report

Research Project Report 상세보기
Current State of Seafood Restaurant Industry and Development Direction
Report No. 2013-12 Research Manager Lim Kyeong Hee
File


Current State of Seafood Restaurant Industry and Development Direction


1. Purpose
○ The study aims at presenting future development direction for seafood restaurant industry based on understanding of its actual condition and consumption pattern. 
- It seeks direction for systematic and comprehensive development which will build the foundation for seafood restaurant industry and enhance its competitiveness.


2. Methodologies and Feature
1) Methodologies
○ To analyze and draw implications from preceding studies on food restaurant industry and consumption
○ To understand basic condition of seafood restaurant industry
○ To conduct surveys with seafood restaurants and consumers
○ To analyze seafood restaurant industry and hold advisory meetings with experts
2) Feature
○ Fisheries consumption at restaurants has been on the rise amid rapid growth of food restaurant industry. Accordingly, there are clear consensus on development of seafood restaurant industry and great expectations for connected development of fisheries industry. Nevertheless, research on seafood restaurant industry remains insufficient.
○ Under the theme of seafood restaurant industry, this study conducts an empirical analysis on seafood restaurant industry and seafood consumption preference by the industry. Based on the results, it analyzes condition of seafood restaurant industry and seeks out its development direction.


3. Results
1) Summary
○ Consumption of seafood through food restaurant industry is rapidly increasing. Moreover, given population and sociological prospects, the consumption will continue to grow. Therefore, development of seafood restaurant industry will help domestic fisheries and processed seafood products to grow, while advanced fisheries industry (rear industry) will contribute to increasing production of seafood restaurant industry and its added value. (input - output analysis)
○ As domestic food restaurant industry takes a turn, seafood restaurant industry (particularly, seafood restaurants) is targeting high-end market and getting diversified in kind and size, responding to more sophisticated consumption trends. 
- As for seafood usage and purchase, purchase of original or trimmed products accounted for the largest share. As for consumer preference, food hygiene/quality and domestic fisheries are favored while imported ones are consumed due to their price and supply stability. Difficulties faced by seafood restaurant industry include rising price of food materials, high labor costs and agile responses to market changes. Therefore, pending issues are about building stable seafood material supply system, providing funds to seafood restaurant industry and promoting seafood consumption.
○ Amid rapid growth of seafood consumption at restaurants, sashimi and steamed dishes were found to be the favorite menu consumed at restaurants.   
- Aged consumers and those in high income bracket showed the highest rates of seafood consumption at restaurants. Popular menus for them were dishes which could not be easily cooked or processed at home. Meanwhile, ‘country of origin’ and ‘hygiene at restaurants’ became important as food safety emerged as a major issue.
○ Development direction for seafood restaurant industry and policy suggestions
- While Korean seafood restaurant industry is changing rapidly and responding to consumer preference, governmental responses have been limited, which requires urgent recognition of new development direction. 
- Development direction: under the vision of ‘Seafood Restaurant Industry with High Added-value based on Fisheries and Seafood,’ detailed direction are suggested as follows; ‘categorization of seafood restaurant businesses and industry,’ ‘inclusion of seafood restaurant industry into fisheries policy targets,’ ‘support for higher competitiveness of seafood restaurant industry,’ ‘better quality of domestic seafood materials,’ and ‘effective response to rising seafood consumption at restaurant.’
- Policy suggestions: related regulations improvement and management system for seafood restaurant industry promotion, basic research on seafood restaurant industrial condition, improvement of supply base raw materials, fostering of professionals in the industry and support for good business cases and foundation to expand seafood consumption at restaurants
2) Policy contribution
○ This study acts as basic materials in preparing policies for seafood restaurant industry as well as seafood supply and demand.  
- Policies for seafood restaurant industrial development
- Policies for supply and demand of domestic fisheries 
- Policies for seafood restaurant industry and related development of domestic fisheries industry
3) Expected benefits
○ This study will help to secure domestic fisheries consumption base.
- With rising seafood consumption at restaurants, this study presents development direction for seafood restaurant industry to satisfy consumer preference. This will help to expand seafood consumption base.
○ The study helps producers to secure markets and boosts linked development of domestic fisheries industry. 
-  It helps to diversify domestic production areas and to improve their supply foundation to expand supply of seafood materials for food restaurant industry. Eventually, it will induce related development of fisheries industry.
○ Other benefits
- The study provides those in the industry with information on seafood restaurant industry and seafood use/distribution.

Research Project Report 상세보기
Current State of Seafood Restaurant Industry and Development Direction
Report No. 2013-12 Research Manager Lim Kyeong Hee
File


Current State of Seafood Restaurant Industry and Development Direction


1. Purpose
○ The study aims at presenting future development direction for seafood restaurant industry based on understanding of its actual condition and consumption pattern. 
- It seeks direction for systematic and comprehensive development which will build the foundation for seafood restaurant industry and enhance its competitiveness.


2. Methodologies and Feature
1) Methodologies
○ To analyze and draw implications from preceding studies on food restaurant industry and consumption
○ To understand basic condition of seafood restaurant industry
○ To conduct surveys with seafood restaurants and consumers
○ To analyze seafood restaurant industry and hold advisory meetings with experts
2) Feature
○ Fisheries consumption at restaurants has been on the rise amid rapid growth of food restaurant industry. Accordingly, there are clear consensus on development of seafood restaurant industry and great expectations for connected development of fisheries industry. Nevertheless, research on seafood restaurant industry remains insufficient.
○ Under the theme of seafood restaurant industry, this study conducts an empirical analysis on seafood restaurant industry and seafood consumption preference by the industry. Based on the results, it analyzes condition of seafood restaurant industry and seeks out its development direction.


3. Results
1) Summary
○ Consumption of seafood through food restaurant industry is rapidly increasing. Moreover, given population and sociological prospects, the consumption will continue to grow. Therefore, development of seafood restaurant industry will help domestic fisheries and processed seafood products to grow, while advanced fisheries industry (rear industry) will contribute to increasing production of seafood restaurant industry and its added value. (input - output analysis)
○ As domestic food restaurant industry takes a turn, seafood restaurant industry (particularly, seafood restaurants) is targeting high-end market and getting diversified in kind and size, responding to more sophisticated consumption trends. 
- As for seafood usage and purchase, purchase of original or trimmed products accounted for the largest share. As for consumer preference, food hygiene/quality and domestic fisheries are favored while imported ones are consumed due to their price and supply stability. Difficulties faced by seafood restaurant industry include rising price of food materials, high labor costs and agile responses to market changes. Therefore, pending issues are about building stable seafood material supply system, providing funds to seafood restaurant industry and promoting seafood consumption.
○ Amid rapid growth of seafood consumption at restaurants, sashimi and steamed dishes were found to be the favorite menu consumed at restaurants.   
- Aged consumers and those in high income bracket showed the highest rates of seafood consumption at restaurants. Popular menus for them were dishes which could not be easily cooked or processed at home. Meanwhile, ‘country of origin’ and ‘hygiene at restaurants’ became important as food safety emerged as a major issue.
○ Development direction for seafood restaurant industry and policy suggestions
- While Korean seafood restaurant industry is changing rapidly and responding to consumer preference, governmental responses have been limited, which requires urgent recognition of new development direction. 
- Development direction: under the vision of ‘Seafood Restaurant Industry with High Added-value based on Fisheries and Seafood,’ detailed direction are suggested as follows; ‘categorization of seafood restaurant businesses and industry,’ ‘inclusion of seafood restaurant industry into fisheries policy targets,’ ‘support for higher competitiveness of seafood restaurant industry,’ ‘better quality of domestic seafood materials,’ and ‘effective response to rising seafood consumption at restaurant.’
- Policy suggestions: related regulations improvement and management system for seafood restaurant industry promotion, basic research on seafood restaurant industrial condition, improvement of supply base raw materials, fostering of professionals in the industry and support for good business cases and foundation to expand seafood consumption at restaurants
2) Policy contribution
○ This study acts as basic materials in preparing policies for seafood restaurant industry as well as seafood supply and demand.  
- Policies for seafood restaurant industrial development
- Policies for supply and demand of domestic fisheries 
- Policies for seafood restaurant industry and related development of domestic fisheries industry
3) Expected benefits
○ This study will help to secure domestic fisheries consumption base.
- With rising seafood consumption at restaurants, this study presents development direction for seafood restaurant industry to satisfy consumer preference. This will help to expand seafood consumption base.
○ The study helps producers to secure markets and boosts linked development of domestic fisheries industry. 
-  It helps to diversify domestic production areas and to improve their supply foundation to expand supply of seafood materials for food restaurant industry. Eventually, it will induce related development of fisheries industry.
○ Other benefits
- The study provides those in the industry with information on seafood restaurant industry and seafood use/distribution.

이전글, 다음글 읽기
이전글 Strategies for Eco-friendly Utilization and Industrialization of Fishery By-products
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